Aspach City Council
Germany
Our work for the City of Aspach covers all disciplines of marketing communications; from online / website applications, to print and collateral, to clever App design for their community. The projects extend to applications and signage for the local schools, kindergartens, library, fire brigade and council buildings. Applications are diverse, ranging from brochure design to clever way-finding systems within schools which help save precious time in emergency situations. Despite the great variety of projects and applications, Run Creative as their brand advocate ensure all material is consistent and cohesive, for maximum effect at minimum cost.
Art Direction
Run Creative art directed a series of photoshoots to capture the diversity and beauty of Aspach. This has helped enrich their local newsletters and brochures with scenes of everyday life and rich history of the area.
Anniversary branding
In 1972, four villages – each founded between 1100 and 1300AD – combined forces in order to increase effiencies and to achieve better economics of scale. Since then, they have been operating under the name “Aspach”. To commemorate the 50th anniversary, Run was asked to create the event branding and design all communication materials: give aways, flags & banners, animations, signage, decals, T-shirts, caps, social media, advertisements, presentations.
Wayfinding signage system
The Aspach City Council is situated within the city centre and has many public facilities accessed throughout the day. Creating a new way-finding signage system to work with the unique architecture and be more systemised, has resulted in a decreased number of people requiring directions within the building.
Services provided
Advisor on all communications
Corporate identity
Logo Design
Newsletter Design
Website Design
App Design
Signage / wayfinding
Brochure design
Stationery design
Advertising
Copy Writing